Xingu Advertising solutions
xingu dynamic sitebar
Amazon DSP meets creativity: Exclusive advertising format for maximum impact
Are you looking for an innovative display format that combines high click rates with a strong brand impact? Then the Xingu Sitebar is just right for you. As an advertising medium that can be played exclusively via the Amazon DSP, it offers a unique combination of performance and branding. Our customizable ads achieve click rates that are up to ten times higher than conventional formats – with full creative control and free ad creation by our team.
Now you can rely on an innovative format that makes your brand more visible and your performance more measurable.
Results
The Xingu Sitebar was developed to close a real gap in the display advertising market: a format that is both highly clickable and optimally accentuates the brand message. In tests and live campaigns, the Sitebar has achieved click rates that are many times higher than those of conventional Amazon Display Ads. Brands benefit from this visibility directly in the visible area of the page (above the fold), which significantly increases attention and invites active interaction.
The branding effect is equally impressive: the large display and animated elements make your message memorable – perfect for awareness goals, new product launches or seasonal campaigns with a high reach.
The Xingu Sitebar can be booked exclusively via the Amazon DSP – a format that you won’t find anywhere else.
Expertise
As Amazon DSP specialists and creative partners, we not only deliver technical implementation, but also conceptual strength. Our agency has developed the Xingu Sitebar as an innovative advertising format that is precisely tailored to the needs of brands that do not want to think about performance and branding separately.
Thanks to the direct link with the Amazon DSP, we offer a unique service: Not only do you get access to an exclusive inventory space, but also a customized ad that impresses in terms of design and function. Our ads are created in close dialog with you, adapted to your CI, your campaign goals and your target group.
The Xingu Sitebar can be flexibly integrated into existing campaigns or used as an attention-grabbing entry point for new strategies. The format is particularly strong in combination with sponsored ads or streaming TV measures, as it strengthens brand perception on a visual level and increases traffic on a performance level.
Details
A highlight of the Xingu Sitebar is the all-round carefree package: customers benefit from free ad creation by our experienced creative team. Whether animated, static or interactive – the design is always geared towards your goals and visually highlights your message.
Targeting is carried out precisely via the Amazon DSP and uses all the first-party data available there: from in-market segments to re-engagement strategies. This ensures that your ad not only stands out, but also reaches the right people at the right moment.
The Xingu Sitebar is suitable for many use cases: for full-funnel retail media campaigns, product launches or as a supplementary component of sponsored ads strategies. Reporting is carried out via Xingu Analytics or the Amazon Marketing Cloud, giving you full transparency on performance and target group success at all times.
Interested in learning more?
We’re looking forward to hearing from you.
