Xingu Analytics solutions
Xingu Analytics Tool
Xingu Analytics: The solution for Sponsored Ads, DSP and Amazon Retail data
Do you want to finally make the success of your Amazon advertising measurable and strategically usable? Xingu Analytics is the platform solution that combines all data from Sponsored Ads, Amazon DSP and the most important retail channels. In this way, we create a sound basis for decision-making for data-driven growth and effective management of your campaigns – clear, reliable and up-to-date at all times.
Results
With Xingu Analytics, we bundle all relevant data points from Amazon Ads – from Sponsored Ads and DSP to retail data from Vendor and Seller Central. The daily updating of KPIs enables our customers to evaluate the impact of their campaigns almost in real time and react flexibly. The impact of individual measures is presented transparently and comprehensibly.
Thanks to this central data basis, strategies can not only be analyzed retrospectively, but also actively adapted and developed with an eye to the future. The solution creates an overview, saves time and improves the coordination between content, ads and budget deployment – real added value for data-driven Amazon Advertising.
Expertise
Xingu Analytics was developed by Amazon Advertising specialists who know what data really matters – and how to analyze it. Our platform is more than just a reporting tool. It offers a sophisticated infrastructure for the cross-channel management of Sponsored Ads and DSP campaigns, linked with retail data from Vendor and Seller Central.
This provides our customers not only with isolated figures, but also with meaningful correlations between advertising spend, visibility and actual sales performance. This combination of granular insights and strategic overview makes Xingu Analytics the control center for anyone who wants to manage Amazon Ads efficiently and professionally.
In addition, all data remains available in the long term – a real advantage for anyone who needs seasonal comparisons, best-practice analyses or annual evaluations.
Details
We offer free access to our dashboards, which bring together all relevant data from Sponsored Ads, Amazon DSP and your retail channels. The platform has been designed to benefit both operational users and strategic decision-makers alike.
Thanks to daily updates, all important KPIs such as impressions, ROAS, Glance Views or Detail Page Views are available at any time – broken down by campaigns, target groups or even product categories. This granular database helps to optimally allocate budgets, address target groups even more precisely and plan advertising measures in close coordination with product availability, pricing and content.
The solution is available in the cloud and has been developed so that it can be easily integrated into existing marketing and analysis processes.
You finally want a platform that gives you full control over your Amazon Ads – from Sponsored Products to DSP – and strategically integrates retail data?
Then Xingu Analytics is exactly the solution you need. Clearly structured, deeply analytical and fully aligned with your Amazon goals.
Request a demo now and rethink Amazon Advertising with Xingu Analytics.
Interested in learning more?
We’re looking forward to hearing from you.
