Xingu FAQ – Your questions, our answers
Want to know how we work as an agency, what sets our services apart, or how you can kickstart your success on Amazon? In our Xingu FAQ, we answer the most frequently asked questions regarding our services in Amazon Advertising, DSP, Sponsored Ads, and content optimization.
As an experienced Amazon agency with proprietary tools, deep platform expertise, and offices in Munich and Dusseldorf, we provide tailored solutions for your success on Amazon. Here, you’ll find compact answers about our approach, our technology, pricing, success factors, and much more.
Xingu combines technology with a deep understanding of the marketplace and extensive media expertise. Our proprietary tools, such as the Xingu Suite and Xingu Analytics, enable us to work data-driven and develop individual solutions tailored to the specific needs of our clients. Furthermore, our full-funnel approach allows us to operate across all relevant channels, including Amazon DSP, Social Commerce, and Streaming TV.
We offer a full suite of Amazon Advertising services, ranging from the creation of Sponsored Ads and the utilization of Amazon DSP to exclusive display formats like the Dynamic Sitebar. Our focus is on maximizing performance through strategically planned and optimized campaigns while utilizing your budget as efficiently as possible.
Our collaboration begins with a detailed analysis of your company, your products, and your target audiences. We then develop a tailored strategy and create content and campaigns optimized for your success on Amazon. Throughout our partnership, we ensure continuous optimization and full transparency via our Xingu Analytics platform.
We work with a clear philosophy: Mobile First, individual copywriting strategies, and data-driven keyword analysis. Our content is always tailored to the mobile user experience, emotionally engaging, and SEO-optimized to not only increase visibility but also boost conversions.
We rely on our own proprietary tools, such as the Xingu Suite and Xingu Analytics. These tools enable us to analyze data, conduct targeted keyword research, and measure the success of our campaigns in real time. Additionally, we leverage official Amazon tools like Brand Analytics and the Product Opportunity Explorer to identify the best opportunities for our clients.
We conduct individual keyword research for every country to ensure that the most relevant keywords are prioritized. Once a master content piece is created and approved by you, our native speakers translate the text and integrate the local keywords to guarantee the best possible performance in every market.
We measure success through concrete key metrics such as CTR (Click-Through Rate), CPC (Cost-per-Click), ROAS (Return on Advertising Spend), and conversion rate. Our Xingu Analytics platform allows us to monitor campaign performance in real time and make swift adjustments based on the data to continuously drive success.
Our services are customized to the unique needs of each client, so pricing varies depending on the scope of the collaboration and the services required. We provide transparent pricing models and ensure that every euro invested is utilized effectively to achieve the best possible results. Contact us for a tailored quote.
We offer flexible models tailored to the needs of your brand. Depending on your objectives and the scope of our collaboration, our services range from project-based work to long-term partnerships. Our goal is always to find the best solution for your specific requirements.
Depending on the type and scope of the campaign as well as the specific objectives, it can take a few weeks before the first significant results become visible. However, we optimize continuously and provide regular reports, ensuring you can track the progress and development of your campaigns at any time.
Interested in learning more?
We’re looking forward to hearing from you.