XINGU SERVICES

Expert Services for Every Step of Your Journey

Your Amazon Specialists 

Xingu offers a comprehensive range of Amazon-focused services. Our team of experts uses data-driven strategies to help clients achieve their business objectives, increase visibility, and drive sales on the Amazon platform. With personalised support and guidance, Xingu is the ideal, trusted partner for Amazon success. Our goal and services are designed to optimise your advertising campaigns, provide data-driven insights, and enhance your brand’s presence on the platform.

Amazon Advertising

Our team of retail media experts specializes in creating and managing Sponsored Ads and Amazon DSP campaigns that drive conversions and maximize ROI. We use our proprietary Xingu Ad-Suite software to manage your campaigns and continually analyse your data to optimize performance.

Data & Consulting

We offer a range of consulting services, including audits, portfolio analysis, market analysis, and more. Our Xingu Analytics software provides you with a comprehensive view of your Amazon business, and we use this data to identify areas for improvement and make data-driven recommendations.

Amazon Content

Our content services are designed to enhance your product listings and brand presence on Amazon with a range of content creation and optimisation services, including A+ Content, B+ Content, Brand Stores. We use our software to monitor your content and optimise it for maximum impact.

Dynamic Sitebar Via Amazon DSP

Dynamic Sitebar via Amazon DSP is a unique opportunity for advertisers looking to take their campaigns to the next level. With full access to Amazon data, our premium targeting capabilities allow us to reach the right audience at the right time. This includes all remarketing audiences and the ability to target Amazon as the link goal.

Our premium ad format is designed to have a high impact on your target audience. Creative production is inclusive, meaning we handle the design and development process to ensure your ads stand out and capture attention.

In addition to our targeting and ad format capabilities, we also offer access to premium inventory through Axel Springer. This allows your ads to be delivered on high-quality, reputable sites, ensuring maximum visibility and engagement. Partnering with Xingu for Sitebar via Amazon DSP means you have the opportunity to deliver your message to the right audience in a format that captures attention and is delivered on premium inventory.

Our Approach

WE PAY ATTENTION TO THE DETAILS

Analyse

We use the best tools available to analyse your product category and gather data to score your products based on their performance. This analysis provides us with a better understanding of your product offerings and helps us identify areas for improvement.

Plan

Based on our analysis, we create product groups and derive strategic goals for each group. This strategic planning allows us to develop a customised approach for your Amazon advertising campaigns and align them with your overall business goals.

EXECUTE

After finalising the targeting setup for all campaigns, we create campaigns that are tailored to each product group. Our experienced retail media experts use their expertise to create compelling ad copy and high-impact advertising formats to drive conversions.

OPTIMISE

Our Xingu Analytics Dashboard provides you with a comprehensive view of your Amazon business, and we use this data to adjust your campaigns to maximise performance and ROI. Our approach is transparent so you can be confident in our process and the results we achieve.

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XINGU TECH

Our Proprietary Software Solution

We pride ourselves on being at the forefront of the latest technological developments in the Amazon advertising world. Our proprietary software solution is a smart tool that meets smart people. We understand that having your own tech stack is crucial for flexibility reasons and to be able to adapt to client use cases.

Our software offers a range of features that ensure your advertising campaigns run smoothly and effectively. We conduct daily budget checks, daily performance checks, holistic budget allocation, scalable campaign setups, fully automated targeting and keyword research, and daily campaign optimisation.

One of the unique aspects of Xingu Tech is our integrated view on your Amazon business. Our dashboards are free for advertising clients and provide a high-level view that combines advertising, retail, and listing data. We also offer a forecasting and planning tool based on past data that can help you make informed decisions about future campaigns.

In addition, Xingu Tech offers deep dive advertising performance data, providing detailed information about all advertising campaigns, including Sponsored Ads and Amazon DSP campaigns. This data includes SPAD and DSP campaign data, so you can see the impact of each campaign on your overall advertising performance.

Our deep dive retail performance data provides insights into retail data by product group, including an ROI view and advertising impact based on correlation. By utilising Xingu Tech, we can help you gain a comprehensive understanding of your Amazon business and provide data-driven recommendations for optimising your campaigns.

Our Latest Blogs

STAY AHEAD OF THE GAME WITH XINGU’S EXPERT INSIGHTS

TAKE ADVANTAGE OF THE AMAZON MARKETING CLOUD

In today’s highly competitive e-Commerce landscape, gaining deep insights into advertising performance is crucial for optimising your marketing strategies.

gaining the competitive edge on amazon

Competitor analysis on Amazon is crucial for sellers aiming for long-term success on the platform, especially with the constant influx of new sellers joining every day.

Unleashing the Power of Twitch

In today’s fast-paced digital landscape, brands are continually seeking innovative strategies to maximise their Amazon business and drive sales growth. 

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