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Vendor & Seller Management

Your Amazon account in the best hands

Comprehensive, operational management of your vendor and seller account – from daily account upkeep to availability and orders to ongoing performance steering. You focus on your business, we keep Amazon running.

Your challenges

Day-to-day Amazon operations eat up capacity

Vendor and Seller Central are fiddly and error-prone. Sound familiar?

Amazon eats up time

Vendor and Seller Central are fiddly and time-consuming – operational upkeep ties up enormous capacity.

Availability & Buy Box wobble

Without continuous monitoring of stock, orders and performance, revenue and the Buy Box get lost.

Two worlds: Vendor & Seller

Hybrid setups are complex – Vendor Central and Seller Central follow different rules.

Cases drag on

Queries, suspensions and account errors need a direct line to Amazon – otherwise every case stalls.

Our services

Operational management – vendor and seller

From daily account upkeep to ongoing performance steering – all from a single source.

Vendor Management

Vendor Management

Your vendor account, operationally managed.

Comprehensive, operational management of your Amazon vendor account (Vendor Central) – including vendor monitoring: availability, orders and performance metrics kept in view.

Seller Management

Seller Management

Your seller account in the best hands.

Comprehensive, operational management of your Amazon seller account (Seller Central) – from account upkeep to ongoing performance steering.

Our way of working

Your extended arm on Amazon

We take over day-to-day operations – proactively and with clear priorities.

01

Onboarding & account analysis

We take over your vendor or seller account, analyze status, assortment and performance, and jointly define priorities.

02

Operational management

We steer day-to-day business: availability, orders, content, cases and performance – continuously and proactively.

03

Monitoring & steering

We watch the relevant metrics and step in before availability, Buy Box or margin suffer.

Success Case

More than half of revenue is organic

How ongoing account upkeep, assortment work and well-used events turn into organic revenue.

Emporia

Vendor Management: paid visibility becomes organic revenue

Starting point

Emporia wanted significant growth on Amazon: more revenue, higher organic visibility, better conversion rates – while relieving its internal teams. They were looking for a partner who manages the channel both strategically and operationally.

Ongoing account upkeep

We run the vendor account day to day: availability, orders, content, cases and metrics. On top of that, assortment work – variations in the entry-level segment, successor models positioned correctly from the start – plus terms, annual planning and the yearly negotiations with Amazon.

The levers through the year

The key dates set the pace: ahead of Prime Day we analyze which ASINs take part and set the price point from the year-round trend. Tier-1 events and ongoing deals are prepared, and these products are front and center in advertising.

Emporia smartphones with large buttons and photo speed-dial, with an older couple in the background

The Xingu Impact

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organic share of total revenue in 2026 – 43.96% in 2024.

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growth in organic share over two years, rising year after year: 43.96% → 49.75% → 55.69%.

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organic share of revenue in July 2025 – the month of Prime Day.

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record CTR in 2025 across Sponsored Ads campaigns.

Events prepared, not improvised

Tier-1 events and ongoing deals used in a targeted way – with ASIN analysis beforehand.

Assortment with a plan

Variations in the entry-level segment, successor models positioned correctly from the start.

Price from the year-round trend

The price point comes from the whole year's curve, not from gut feeling.

Testimonials

What our clients say about us

A sample of projects where our work
was not just visible but measurably successful –
with feedback from brands that bet on performance.

Valentin BitzKey Account Manager · Hekatron
Working with Xingu allowed us to take our Amazon presence to a new level. We were especially convinced by the holistic approach: from SEO-optimized B+ Content to new, appealing B+ images to extensive A+ Content that clearly highlights our USPs — every piece fit together perfectly.
Yingyan CaoChannel Marketing Manager · HUAWEI
A reliable partner with efficiency, precision and agility that fits our day-to-day business very well!
Daniela HirschmannDeputy Sales Director GSA · Epoch Traumwiesen
The effective and uncomplicated collaboration with Xingu has significantly contributed to the revenue growth of our brands. The whole team is always very reliable, attentive, helpful and proactive. We value our cooperation highly.
Anabel GudeTeam Lead Marketing E-Commerce · Osram
Working with Xingu is simply fun: fast, solution-oriented and absolutely reliable. The coordination was very pleasant and the result fully met our expectations – a clear recommendation!
Akin EsenLead Digital Marketing · ASUS
For years, Xingu has kept developing our collaboration and our campaign setup. This lets us steer our large and complex product portfolio in Sponsored Ads and DSP optimally and at a granular level at all times.
Sabrina KreuelsHead of e-Commerce · Medisana
Xingu gets straight to the point on Amazon – uncomplicated, effective and focused.
Lara KoopmannMarketing Communications Manager · Segway
From preparation to execution, the launch of our scooter was a complete success – data-driven, scalable and smartly supported by targeted placements such as Prime Video.
Anja RitterE-Commerce/Sales and Trainer · Cloer Elektrogeräte GmbH
A likeable team with fast, high-quality results! We work with the agency on B+ Content and are thrilled with the quick and reliable execution. The collaboration is uncomplicated and a lot of fun. We can recommend the agency without hesitation.
Karin SchaumbergerHead of Sales & Marketing · emporia Telecom
With the Xingu team we found the perfect partner for our Amazon Vendor account, scaling the business at will: from managing the PAN-EU accounts and vendor manager support to catalogue creation. Thank you to the Xingu team for our great shared successes.
Partnerships

Strongly connected

We work with the leading technology and platform partners – to your advantage.

Pacvue

As a Pacvue partner, we steer your account with a unified commerce operating system – operations, monitoring and reporting in one system.

Amazon Ads Advanced Partner

As an Amazon Advanced Partner, we have a direct line to Amazon – an advantage for cases, escalations and operational matters.

Team

Our Amazon experts

We keep your Amazon account running – operationally and proactively. Fast, flexible and always with the bigger picture in view.

FAQ

Frequently asked questions about Vendor & Seller Management

Comprehensive, operational management of your vendor or seller account – from availability, orders and content to performance steering and cases.

Yes, both – including hybrid setups, where you sell through both Vendor Central and Seller Central.

The ongoing monitoring of availability, orders and performance metrics – as an integral part of vendor management.

Both are possible – from full takeover to selective support. Many clients start managed and take over step by step after workshops.

We take over your account, analyze status and assortment, and jointly define priorities for operational management.

Did we spark your interest?

We look forward to hearing from you.

Book a call →