Commerce & Media Consulting for Amazon

We maximize thesuccess of yourbrand

Xingu is a specialized commerce and media consultancy for brands that want to use Amazon strategically. We combine deep Amazon expertise with classic media logic and data-driven analysis.

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These brands already work with Xingu

The challenge

Amazon and retail media keep getting more complex

Budgets grow, channels multiply, KPIs contradict each other. Many brands optimize campaigns but never make clear, defensible decisions.

The result: efficiency without direction, or strategy without impact.

Operational Amazon agencies optimize performance, but without strategic context.
Classic media approaches think in brand terms, not in commerce terms.
Performance and brand impact run side by side instead of together.

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Our approach

Amazon expertise, media logic and data – thought together

Xingu combines operational Amazon expertise with strategic media logic and data-driven analysis. We don't optimize single measures — we create transparency, control and impact.

Deep operational Amazon and DSP competence
Strategic budget and media logic
Linking performance and brand impact
Data-based decisions instead of a flood of reports

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Our services

Four areas of expertise, one goal: better decisions

From hands-on Amazon management to data-driven analysis – every area pays into measurable, sustainable growth.

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Advertising Solutions

Hands-on Amazon and DSP expertise – from Sponsored Ads to strategic campaign management.

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Content Solutions

Content and listing optimization that lifts conversion rates and builds brand impact.

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Consulting Solutions

Strategic consulting, vendor & seller management and workshops – for more profitability and independence on Amazon.

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Analytics Solutions

Retail, Amazon and media data turned into clear budget, control and decision logic – instead of a flood of reports.

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Service Finder

Find the services that fit you

Not sure which services you need? Answer a few short questions and get a tailored recommendation from the full Xingu service range.

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Our values

What we stand for

Impact over activity

We measure success by results, not by the number of measures taken.

Clarity over complexity

Complex systems need clear decision logic – understandable and controllable.

Data with responsibility

We use data to provide orientation, back up decisions and build trust.

Substance over show

No buzzwords, no empty promises. What we say is explainable, provable and actionable.

Partnership at eye level

We don't work for clients, we work with them – openly, honestly, for the long term.

Thinking ahead, not copying

We question standards and develop solutions before they become obvious.

Team

Our Amazon experts

We scale brands on Amazon – with full-funnel advertising that truly moves the needle. Fast, flexible and always with the bigger picture in view.

Levent Iscan

Shoots faster than his shadow – with know-how and end-to-end solutions on Amazon.

Marcel Wischhusen

Master of metrics: pairs media know-how with solid performance expertise, right on target.

Josef Hartmann

Steers accounts with team spirit and slots DSP campaigns home as cleanly as a penalty.

Caroline Book

Sets the pace: steers advanced retail projects as fast as she rides her road bike.

Caroline Preuß

Serves up e-commerce strategies with a love of detail and a proven recipe for success.

Moritz Wehmeier

Knows online marketplaces like the back of his hand and scores with deep seller expertise.

Jennifer Bojovic

Her positive energy works like magic: puts a smile on every client's face.

Maximilian Fater

The director: wins people over with unshakable composure and Oscar-worthy film knowledge.

Zoé Deleu

Turns a gift for languages and market expertise into charming growth curves – with savoir-faire.

Fiona Munzert

Formula 1 speed: works flat out with lightning-fast reactions.

Jingyu Wu

Navigates the advertising universe: combines SPAD and DSP with pinpoint AMC measurement.

Ivan Pervushin

Architect of digital worlds: builds rock-solid infrastructure and future-proof IT solutions.

Manuel Siedler

Always keeps the big picture in view, pairing holistic thinking with innovative ideas.

Alexander Nelkenstock

As fired up as Steve Jobs with a fresh idea: keeps the innovative approaches coming.

Stefan Kotous

Combines feel-good vibes with holistic content strategies.

Celina Paas

Runs like Swiss clockwork, with a love of detail and the happiest clients around.

Christopher Golgert

Our content playmaker: delivers creative assists and finishes that hit the target.

Ariadni Karalis

Creative like Walt Disney facing a blank sheet of paper – one-of-a-kind concepts are born.

Dennis Holthaus

Stages products like a director stages a film – every scene lands, every word sells.

Steffen Buchholz

Blends media know-how with sales instinct and takes brands where reach really counts.

Victoria Stegemann

Thinks brands without borders: combines outstanding marketing know-how with analytical sharpness and creative ideas.

The key question isn't: “How do we optimize campaigns?”
It's: “How do we make better decisions?”

Let's find that out together.

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